At Farmer Group, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

1. Information We Collect

We collect information that you provide directly to us, as well as information automatically collected when you use our services:

Personal Information

  • Contact Information: Name, email address, phone number, and physical address
  • Business Information: Farm details, business registration information, and agricultural preferences
  • Communication Data: Records of your correspondence with us, including inquiries and feedback
  • Payment Information: Billing details for transactions (processed securely through our payment partners)

Automatically Collected Information

  • Technical Data: IP address, browser type, device information, and operating system
  • Usage Data: Pages visited, time spent on site, click patterns, and referral sources
  • Location Data: General geographic location based on IP address for regional service optimization

2. How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing, maintaining, and improving our agricultural products and services
  • Processing your orders and delivering products to your farm or business
  • Communicating with you about orders, services, promotions, and agricultural updates
  • Personalizing your experience and providing content relevant to your farming needs
  • Developing new products, services, and agricultural solutions
  • Preventing fraud and enhancing the security of our services
  • Complying with legal obligations and regulatory requirements

Agricultural Focus: We may use non-personal, aggregated farming data to improve agricultural practices, develop better crop solutions, and contribute to sustainable farming research. This data is always anonymized and cannot be traced back to individual farmers.

3. Information Sharing and Disclosure

We respect your privacy and do not sell your personal information to third parties. We may share your information in the following circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, such as:

  • Payment processors for secure transaction handling
  • Shipping and logistics partners for product delivery
  • Agricultural experts and consultants for specialized services
  • Marketing and analytics providers (with appropriate data protection agreements)

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of sensitive data during transmission and storage
  • Regular security assessments and vulnerability testing
  • Access controls and authentication procedures
  • Employee training on data protection and privacy
  • Secure data backup and recovery processes

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but we continuously work to maintain the highest standards of data protection.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our retention periods consider:

  • The length of time we need to provide our services to you
  • Legal obligations and regulatory requirements
  • Statutes of limitations for potential legal claims
  • Business needs and historical record-keeping

When we no longer need to retain your personal information, we will securely delete or anonymize it.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

Access and Correction

You have the right to access the personal information we hold about you and to request correction of any inaccurate or incomplete information.

Data Portability

You may request a copy of your personal information in a structured, commonly used format.

Deletion

You can request deletion of your personal information, subject to certain legal exceptions.

Marketing Preferences

You can opt-out of marketing communications at any time by using the unsubscribe link in our emails or contacting us directly.

Cookies and Tracking

Most web browsers are set to accept cookies by default. You can usually set your browser to refuse cookies or indicate when a cookie is being sent.

Regional Considerations: We comply with applicable privacy laws in Pakistan, Afghanistan, and Syria. If you have specific questions about your rights under local laws, please contact us using the information below.

7. International Data Transfers

As an agricultural company operating in Pakistan, Afghanistan, and Syria, we may transfer and process your personal information in any of these countries. We ensure that appropriate safeguards are in place to protect your information during such transfers, in accordance with applicable data protection laws.

8. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without verification of parental consent, we will take steps to remove that information from our servers.

9. Third-Party Links

Our website may contain links to third-party websites, such as agricultural research institutions, government agricultural departments, or partner organizations. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website with a new effective date. We encourage you to review this Privacy Policy periodically to stay informed about our information practices.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Farmer Group Data Protection

Email: info@farmergroupaf.com

Phone: +93 78 772 7204

We typically respond to privacy-related inquiries within 5-7 business days.

Last updated: October 18, 2025